- Product learning framework (how to quickly figure out what you're selling)
- Forming an ICP (customer profile)
- Finding target companies and LPRs, list-building
- Preparation of cadence
a) Copywriting for outreach
b) Creating multichannel chains
c) Pinging and follower-ups
d) Correspondence and lead generation for the call
e) Conducting a Discovery call to qualify a potential client
5. Technical Preparation.
a) Working with CRM (Hubspot, it's common + there's a free plan)
b) Working with services for cold outreach (using Lemlist as an example)
c) Working with services for the preparation of databases (using Apollo as an example)
d) Working with LinkedIn Sales Navigator (there is a nuance that it costs money)
e) Working with AI services
- Lavender (there is a free plan for those who look for work)
- Chat GPT